about SEO Keiba
Internet marketing and other SEO, and blogging to devote to study, such as HP. We often went to gather information from abroad, written in English. This blog will focus on information and tools related to SEO or SEO abroad, clearly explained in Japanese, are introduced.
SEO Keiba MOTTO
Many "knowledge" is a period obtained from the Internet easily. In other words, "knowledge" and the age difference will arrive if you have a person that is over. What is important in the coming years, the "knowledge" advantage of "imagination" and "technology" is.
My knowledge of SEO is "knowledge" will continue to publish more and more in this blog. Best SEO Firm expensive materials are required. Worth about selling "knowledge" in today's world there are only few really such. (Requiring technical skills, templates and other tools. Even pay school seminar series, "Teaching Technology" does not deny the course if accompanied).
The SEO "knowledge" that if you take advantage of the "imagination" and, well much of what to practice "technology" is a game with.
Information
- 09/03/11:Site Renewal
- 08/13/11:SEO update column
- 07/12/11:SEO update column
- 06/11/11:SEO update column
Seven of the role of blog posts
When do we place people know I use the blog as a marketing tool, and the role of the seven ways to write a blog post
- Taking the Long Tail Keyword: This article is of interest that is SEO.
- Site volume increase: The purpose of SEO articles too. Site volume (= number of articles on this page) to increase the overall evaluation of the site from search engines and more. Write an article every time one is added a little page rank.
- Increasing the link under: SEO is also intended article. Get links from sites under a variety of different sites that get discussed in other words, some branding effect.
- Increasing Bookmark: Bookmark (with hot Hatena bookmark entries in particular) are under the direct link and value, the increase in subscribers RSS, links and an increase in indirect target, various effects can be expected.
- Branding: You can get the personality of the bloggers, by giving the characteristics of services and expertise of the companies I have, or shortens the distance between the reader, can also create a feeling of trust.
- To socialize: at or to introduce other blog posts related fields, making lateral connections. This is branding, lead to an increase in natural link.
- Lead to conversion: The goal of the blog is to contribute to the company from sales, only a successful branding and SEO just is not enough to connect it to the final conversion. Not an exaggeration to say that branding and also for SEO, the "trick" is to make it mandatory as a blog for marketing purposes.
The role of, how to write different articles
When I write a blog post, one of seven roles listed above, write an article in mind or a combination of multiple roles. We decided to write a role in each article.
One thing to note is that change comes in the writing of the article fulfill the purpose of writing a blog post. Configuration is that there was purpose and style of the article that is.
If the articles for the purpose of sale of goods, when writing a review of the product being sold, the "letterbox" is a valid sales letters long called, for the period Pre Launch pre-sales are sales letter long then what about the quad, I introduced a separate article in portions over several weeks, the reader "learn more" "buy soon" teaser sometimes can be an effective strategy to stimulate desire.
1.Taking a long tail keyword
For those who know SEO, targeting long tail keywords for blogging is I think one of the most popular ways to use blogs. Thing to do to pick up the long tail keyword is a good idea in the following three.
1.First, the easiest is to write an article putting the long tail keyword in the title tag. Long tail keywords are searched less frequently, such complexes can be displayed in the top keyword can easily be found easily by using a keyword suggestion tool. Suzuki's "Nobody Knows How to uncover treasures keyword search results pages" should find a wider range of long tail keywords and referring to such. In addition, by focusing on Tweets with Twitter, you can obtain the unexpected keyword ideas.
2.Long tail keywords are competitive rates high, even without using the keyword in the title tag that contains only the long tail keywords in the text, this will most likely be displayed in the search results. In other words, rewrite the sentence of the article written a little earlier, sometimes it is possible to display just the top search results to include the long tail keywords in the text.
3.While aware of the variations, if the sentence contains a vocabulary rich in mind, that long tail keywords will naturally pick up. This is a good idea to know the concept of LSI.
2.Site volume increase
Site volume, that it is the more advantageous to SEO the number of pages of a site that I think is an index that is widely known that.
The article StomperNet "Web page is added to the page rank when indexed by Google" article because it introduces.
"Page rank by having links to win" concept is common. But that does not produce its own page rank links. The link simply pass the page rank, is like a pipe, so to speak. Page rank when indexed by a single web page will be added by creating a small page rank that page. This page rank is a moment of birth. You can link to another page from the page, what percentage are passed in its page rank. Also become a big page with page rank, simply piled on the results accumulated through the links page rank moment they are born in a small one page web index.
Without having set the target link or bookmark, the page rank that is busy writing a blog post I get. Considerations when writing an article for the purpose of increasing the volume are the following two sites.
1.I do not give me a page rank and indexed by search engines, affiliate links, including articles and a lot of articles too small amount of text, and copy and paste articles and should be avoided.
2.More effective would be aware of the long tail keywords you post if you write anyway.
3.Collect unlinked
Unlinked to one of the most important factors in SEO, "is a non-multi-brand the site's links, that is in positive correlation with the reliability and reputation, and royalty, the more link under brand value in the more site on the net can be improved, "I think there's definitely the idea.
Style and easy collection of links to blog posts on the subject in general, a word "articles tend to Resources," "A lot of people sympathize article" is. To write articles in order to obtain the link under the "Link Bait" are called.
4.Increase your bookmarks
When displayed on such a large number of top rent bookmarks social bookmarking sites, you can also led him to the presence of people like blog readers not usual. Since the influx of new access into such a large number of entries by topic, the results can be expected surge in RSS readers.
The aim of writing an article or entry into the hot social bookmarking articles to increase, I think a very powerful measure of the blog as one of the marketing process.
5.Branding
Here the way of branding with a blog.
Personality branding issue: the dentist's and staff, if you write a daily blog with spell-like portrait, reassuring to those who are trying to hospital for the first time. This is a brand closer to readers and can give personality to your blog.
Branding produce a feeling of trust: 競馬詐欺a dentist, a method of treating teeth, brushing the teeth less susceptible to tooth decay, how to prevent bad breath, and prevention of periodontal disease, by writing an article It's an easy to understand by leveraging their expertise born with a trust relationship between the reader.
Branding readers to answer the question: is the same brand and also create a feeling of trust, rather than unilaterally by writing articles, soliciting questions from readers (such as left in comments or questions) article to answer it branding also lead to a write.
6.Socialize
And active in social media,and extending the horizontal connections by leaving comments on other blogs, there are many who have taken up the article on their blog, people with ties. This is SMO (Social Media Marketing), is called social and solved.
This same effect can also be achieved by writing a blog post. The only thing to do so. Just link to other blogs or websites featured in the article.
Other blogs (web site) and send a link to a larger article, since most people have access to links and check under analysis, it got a link, notice that I got access. You can know the existence of the blog here that way to people here know about the blog so far. You got people reluctant to access relevant links and good deals will be from Mazuimasen.
Horizontal connections are made ??that way, rather you link to them as natural. In addition, search engines are highly evaluated and have links to relevant sites out of the theme and leads to branding.
7.Common Conversions
To win the fan blog is not too difficult. If the reader to periodically deliver a good article for free because I like who will increase Datte. But the Tteiu wish to pay the money is limited. If you are writing a blog for marketing purposes, this "fan" just say the first successful marketing to be able to use the money.
At EC sites at affiliate sites, to publish four 競馬予想 measures that I use.
1.Writing promotional articles, special offers only for a limited time promotion or discount. 無料予想
2.New products (new services) during the launch of the product will expose the contents of the little one in about a week, starting about a month ago.
3.To the contents of articles related to the product-Do, writing articles and tutorials, streaming access to product introduction casually. 競馬予想ブログ
4.Write articles just to earn a mailing list, actual promotional activities carried out by E-mail it separately from the blog.
Write an article in mind the role of the first six, won over fans with access, when you connect to the sales of these four measures, it is possible to convert the acquired sales and fan access.
